How to Get Discovered as a Creative in Caroline County, Maryland
As a creative professional, it can be difficult to get your work seen and recognized. However, there are some things you can do to increase your visibility and get discovered by the right people. Keep reading to learn more about how you can get your work in front of as many eyes as possible and form connections that will help you further your creative career in Caroline County and beyond.
Put Together a Business Plan
One of the best ways to get your business off the ground is to write a business plan. A business plan is a document that outlines your business goals, strategies, and how you plan on achieving them. It can seem like a daunting task, but there are plenty of resources available to help you get started. Having a business plan not only makes it easier to get funding for your business, but it also forces you to think critically about your goals and how you’ll accomplish them.
Create a DBA
Another way to increase your visibility as a creative professional is to create a Maryland DBA (which stands for “doing business as”). This is basically just a fictitious name for your business that you can use instead of your personal name. It's relatively easy and inexpensive to set up, and it can help you appear more professional when marketing your business.
Get Your Work in Front of as Many People as Possible
One of the best ways to get discovered is to simply get your work in front of as many people as possible. There are lots of ways to do this, but some of the most effective include exhibiting at local art shows or craft fairs, participating in open studios, or submitting your work to online galleries or portfolios. Another great way to get exposure is through social media — set up accounts on Instagram, Facebook, Twitter, etc., and post regularly about your work. Make sure to use relevant hashtags so that people who are interested in what you do can easily find you.
Form Your LLC
Another way to get discovered as a creative is to form an LLC. An LLC, or limited liability company, is a legal designation that offers protection from personal liability for debts and lawsuits against the business. LLCs in Maryland are relatively easy to form and can be done online or at your local courthouse. Forming an LLC will show potential investors that you are serious about protecting your personal assets.
Build Your Network
It's important to remember that you don't have to go it alone — networking is key! Attend local events and Meetups related to your industry, reach out to other creatives in your area, join professional organizations, and become a member of the Caroline County Chamber of Commerce. These kinds of connections can provide invaluable opportunities for collaboration, feedback, advice, and moral support.
Last but not least, don't give up! Pursuing a career in the arts takes dedication and hard work, but it's so worth it when you're doing something you're passionate about. If you believe in yourself and keep working toward your goals, eventually someone will take notice.
There's no one guaranteed path to success for creatives in Caroline County (or anywhere else), but these tips should help increase your visibility and put you on the right track. Write a business plan, create a DBA, exhibit your work widely, form your LLC, network with other creatives, and most importantly, don't give up! With enough hard work and determination, anything is possible.Photo: Unsplash